Skip to main content

Compare Lenders

Ennkar vs. AAG: Reverse Mortgage Lenders Compared

American Advisors Group (AAG) was one of the largest reverse mortgage brands in the United States before its assets were acquired by Finance of America Reverse in 2023. Ennkar is a nationally ranked independent lender headquartered in Orange County. Here is how they compare on products and service.

American Advisors Group (AAG) built national recognition as a reverse mortgage specialist, with TV advertising that reached millions of homeowners. In December 2022, Finance of America Companies agreed to acquire a substantial majority of AAG's assets; the transaction closed on March 31, 2023, and the AAG direct-to-consumer channel now operates under the Finance of America Reverse (FAR) / Finance of America brand. Many homeowners still search for "AAG reverse mortgage" when comparing lenders.

Ennkar is an independent reverse mortgage lender licensed in multiple states, offering HECM (Home Equity Conversion Mortgage) programs for homeowners age 62+, proprietary jumbo reverse mortgages for higher-value homes (age 55+ where available), and HECM for Purchase — with a free online estimate, the Ennkar Connect mobile app, and a secure web portal alongside named loan officers.

This comparison summarizes publicly available differences in scale, products, and service approach. It is educational — not an endorsement of either lender. A HUD-approved counselor and licensed loan officer should review your specific situation.

Feature Comparison

TopicEnnkarFAR / AAG
Primary focusReverse mortgages — HECM, jumbo proprietary, and HECM for PurchaseReverse mortgages — HECM and related programs under the FAR brand
Company structureIndependent specialist lender; nationally ranked reverse mortgage originatorAAG assets acquired by Finance of America Reverse (closed March 2023); now part of Finance of America
Headquarters regionOrange, California (Orange County)Finance of America operations are national (corporate offices outside California)
Minimum borrower age (HECM)62+ (at least one borrower on title)62+ (standard HECM requirement)
Jumbo / proprietary reverseYes — proprietary jumbo programs (age 55+ where available)Offers proprietary / jumbo options — confirm current programs with FAR
HECM for PurchaseYes — buy a new primary residence with a HECMOffers HECM for Purchase (confirm details with FAR)
Online estimate toolsFree online estimate at ennkar.com/eligibility, Ennkar Connect app calculator, and review by a licensed loan officerOnline tools and national call-center intake
Online portalSecure web portal at ennkar.com/dashboard for homeowners, partner brokers, loan officers, and Ennkar staff — estimates, saved scenarios, documents, and lead trackingOnline intake and account tools — national call-center support
Mobile appEnnkar Connect on the App Store and Google Play — HECM pricing estimates, educational articles, saved scenarios, and connect with a specialistConfirm mobile app availability on their website
Service modelDigital-first platform plus named licensed loan officers — online portal, mobile app, phone, video, and in-person supportNational brand with distributed loan officer and call-center network
State licensingLicensed in 16 states (NMLS #976231)Licensed in most states — verify on NMLS Consumer Access
HUD counselingCoordinates required HUD-approved counseling before closingCoordinates HUD-approved counseling (required for HECM)

Competitor details are based on publicly available information and may change. Verify current programs, licensing, and pricing directly with each lender. Ennkar does not guarantee the accuracy of third-party information.

When FAR / AAG May Be a Fit

  • Strong national brand recognition — many homeowners already know the AAG name from years of education and television advertising.
  • Backed by Finance of America, a large publicly traded retirement-solutions platform with broad nationwide distribution.
  • Established processes for standard HECM scenarios across nearly every state.

When Ennkar May Be a Fit

  • An independent specialist whose ownership and team are stable — not a brand absorbed into a larger company mid-restructuring, so the loan officer you start with is the one who finishes your file.
  • Boutique, advisor-led experience with named loan officers — not a high-volume, call-center-first model.
  • Full digital stack: free online estimate, the Ennkar Connect mobile app, and a secure web portal for homeowners and professionals.
  • Full product range including jumbo proprietary (age 55+) and HECM for Purchase with consistent Ennkar underwriting and Orange County roots.

How to Choose

The AAG brand now operates under Finance of America Reverse following the 2023 asset acquisition. Ennkar is an independent specialist that pairs deep product range with a digital platform and named loan officers. Your choice may come down to communication style, product needs (especially jumbo or purchase), and whether you prefer a large national platform or a specialist lender with stable local roots. Request estimates from each and compare total costs, timelines, and loan officer access.

Whichever lender you explore, start with education: read our guide to HECM reverse mortgages, review the HECM program overview, run a free educational estimate, complete HUD-approved counseling, and compare written estimates before you apply.

Frequently Asked Questions

Is AAG still in business?
AAG (American Advisors Group) no longer operates as an independent company. In December 2022, Finance of America Companies agreed to acquire a substantial majority of AAG's assets, and the deal closed on March 31, 2023. AAG's direct-to-consumer reverse mortgage channel now operates under the Finance of America Reverse (FAR) / Finance of America brand.
Did AAG go bankrupt?
No. AAG's assets were acquired by Finance of America Reverse rather than liquidated in bankruptcy. A different reverse mortgage company, Reverse Mortgage Funding, did file for Chapter 11 in November 2022, which is sometimes confused with the AAG transaction. AAG was an asset acquisition, not a bankruptcy.
How is Ennkar different from AAG / Finance of America?
Finance of America (the AAG brand) is a large national platform. Ennkar is an independent, Orange County-based reverse mortgage specialist with named loan officers, a Top-10 national reverse mortgage ranking (HousingWire, 2021), the Ennkar Connect mobile app, and a secure web portal. Ennkar offers HECM, jumbo proprietary, and HECM for Purchase with the same team from estimate to closing.
Does Ennkar offer the same programs AAG did?
Yes. Ennkar originates federally insured HECM loans for homeowners age 62+, proprietary jumbo reverse mortgages for higher-value homes (age 55+ where available), and HECM for Purchase. Confirm current rates and limits with a licensed Ennkar loan officer, and complete HUD-approved counseling before applying.

These answers are for educational purposes only and do not constitute financial, legal, or tax advice. This is not a commitment to lend. Ennkar, Inc. NMLS #976231. Licensed mortgage company in 16 states. Not all products available in all states. View licensing information · NMLS Consumer Access.

Compare Other Lenders

Researching more than one lender? See how Ennkar stacks up against other reverse mortgage providers.

Use Ennkar online or on your phone

Ennkar Connect is free on iOS and Android — run HECM estimates, save scenarios, and connect with a specialist. Homeowners, partner brokers, loan officers, and Ennkar staff can also sign in to our secure web portal for estimates, documents, and lead tracking.

See your reverse mortgage numbers

Get a free, no-obligation estimate from a licensed Ennkar loan officer — online, in the Ennkar Connect app, or by phone. No pressure — just clear answers about HECM and jumbo programs.

This is not a commitment to lend. Ennkar, Inc. NMLS #976231. Licensed mortgage company in 16 states. Not all products available in all states. View licensing information · NMLS Consumer Access.